60th FEPE Congress in Dubai
From 1 – 3 May, Prismaflex, now a Gold Sponsor, attended the FEPE congress for the 7th time running.
Initially founded to help promote and improve the OOH industry, this year’s congress in Dubai was the FEPE’s 60th edition.
At this year’s event, speakers talked about how the OOH activity is entering a period of both new and exciting challenges.
They also confirmed the transition to increasingly dynamic advertising solutions.
The future of outdoor advertising is clearly digital, an expertise for which Prismaflex has already achieved globally recognition.